Disney paint?

Where will the marketing crossovers end?

Whilst in B&Q today looking for colour charts with which to choose the decoration for my new home, I was allowing Angel to choose the colour scheme for her new bedroom...

I was expecting some sort of Disneyesque pink and purple arrangement, what I got was an actual licensed Disney Pink and Purple arrangement! Where will it end?

I mean, licensed toys for McMeals... fair enough that's understandable, but using pester power to sell paint?

Something is wrong with the West, marketing has officially gone mad. We as a culture, have lost our way. This is societal apocalypse! I'm crying for our future.